Info2cell.com’s region-wide service subscriber network benefit from Gulf Cup coverage on mobile phones
Interactive services allowed subscribers access to updates, scores and video feeds from all matches

January 2009

Info2cell.com, the leading mobile service application provider in the Middle East, has announced that its coverage of the 19th Gulf Cup football tournament generated an overwhelming response with thousands of customers from across the GCC subscribing for the interactive service. Throughout the 13-day tournament that was held in Oman, Info2cell.com provided subscribers with extensive up-to-date information on the event via SMS, MMS and video alerts, while also offering a ‘Best Player’ voting service and an interactive quiz.

Info2cell.com provided important updates for each game, like match timetables, pre-match news, goal-by-goal coverage and half-time results. Info2cell.com partnered with different operator portals across the region ensuring its subscribers timely delivery of information throughout the event.

Bashar Dahabra, Founder and CEO of Info2cell.com, said, “Football being such a popular sport in the Arab world, it is imperative that followers of the game receive regular updates from major tournaments like Gulf Cup on their mobile phones. As in the previous editions of this event, this year too Info2cell.com provided extensive coverage throughout the tournament to subscribers across the GCC. Through this, we have once again reaffirmed our commitment to provide world-class value added services to our growing subscriber base in the region.”

Popular services accessed by subscribers during the Gulf Cup included the Best Player voting service, news and trivia about different players in the tournament and the interactive Gulf Cup quiz, which gave subscribers a chance to win attractive prizes. Subscribers were also given a chance to air their comments and feedback on the Gulf Cup by subscribing to the Shu Ra2yak interactive channel which hosted an interactive discussion forum for the event.

Moreover, video feeds of goal shots, players’ reactions and game summaries were provided via a video alert service, while highlights of the matches captured in still images were sent via MMS alerts.

Info2cell.com’s sports mobile coverage is regarded among the best in the Middle East, covering both local and European football leagues. The company is now focused on expanding its offerings in line with new technologies such as 3G and 3.5G, providing streaming video and video on demand services for event highlights.

Info2cell.com has been a leading provider of mobile applications and content in the highly competitive Middle East and North African markets. The content provider offers advanced mobile messaging technology to deliver SMS, MMS, WAP, IVR, video, ring-tones, picture messaging, animations and Java games to mobile devices.